Social Media Marketing

With social media moving at an incredible pace, it always feels like there’s something new around the corner.

Taking a social media marketing course will help you level-up your existing skills or jumpstart a career in marketing management. And this is a good time: According to the Bureau of Labor Statistics, a 10% rate of job growth is expected for marketing managers from 2020 to 2030.

Back in July, Mark Zuckerberg announced a change to Facebook’s news feed — it’s been split in two! Facebook now has a Home tab and a Feeds tab. The Home tab includes content recommended to users based on their actions on the app. The Feeds tab shows content from people, pages, and groups the user

In 2018, Musical.ly, music sharing app, was purchased by Chinese tech firm Bytedance and merged with the firm’s new app,TikTok. It started out as a video-sharing social network where users shared short clips of themselves lip-synching and dancing to trending music. It has since expanded to house more diverse videos and become a creative outlet

To state the obvious, TikTok is dominating the social media landscape, becoming a gold mine of short, snackable content. While that sounds exciting – how can you get started? Here’s a a handful of steps — with photos — to walk you through setting up your profile, filming your first video, adding special effects, and

Shopping on social media has become increasingly popular over the past few years.

It’s getting difficult for marketers to ignore the popularity and influence of TikTok. Brands on TikTok are reaching younger audiences, increasing brand awareness, and going viral — all by leveraging the power of short-form video.

Creating a TikTok is half the battle — now you need the right people to watch it. But with over 1 billion monthly users on the platform, it’s easy to get lost in the crowd.

Whether you’re a new or seasoned social media manager, managing a brand’s social presence can be overwhelming. After all, you’re behind every post and every interaction with potential customers so the pressure is on.

As a platform with high engagement and growth potential, TikTok is a favorable app for businesses that want to get their solutions in front of more people.