Today, most marketing teams I talk to are laser-focused on conversion rate optimization (CRO) fundamentals, and for good reason. …...
Educated Reading
What's New and Happening in the Online world
What's New
- Conversion Rate Optimization (CRO): 8 Ways To Get Started
- The Best AI Tools for Ecommerce & How They’ll Boost Your Business
- Inspirational Websites Roundup #65
- Professional Relationships: 4 Executive Tips to Improve Your Marketing Success
- How to Write Prompts for ChatGPT, According to HubSpot’s SEO Team [+ Examples You Can Steal]
- How to Plan Your Facebook Ads Budget (And Make The Biggest Impact)
- How to Create a PS1-Inspired Jitter Shader with React-Three-Fiber
- Aspects of the Early Web I’d Like to See Come Back
- RFP: How to Write a Strong Request for Proposal [Example & Template]
- Creating Your Brand Voice: A Complete Guide
- How to Set (Crushable) Marketing Goals, According to HubSpot Pros
- Case Study: Armur—Alexandra Murgu Portfolio
- Gen Z, AI, and the Power of Creator Marketing
- 7 Ways to Use AI for A/B Testing: An In-Depth Guide [+ Expert Tips]
- How to Use AI for Technical SEO, Straight from HubSpot’s Tech SEO Team
- Grid Displacement Texture with RGB Shift using Three.js GPGPU and Shaders
- The Losing Test That Led to 4% More Leads (We Took the L so You Don’t Have To)
- The Top 4 Roadblocks to Your Team’s Productivity and How AI Can Solve Them, According to Asana’s Head of Corporate Marketing
- How to Determine Your A/B Testing Sample Size & Time Frame
- 21 Brand Style Guide Examples I Love (for Visual Inspiration)
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The Best AI Tools for Ecommerce & How They’ll Boost Your Business
As a one-woman solopreneur running her own business, I’m constantly looking for new AI tools to help save time, increase...
Inspirational Websites Roundup #65
Stay in the loop: Get your dose of frontend twice a week 👾 Hey! Looking for the latest in frontend?...
Professional Relationships: 4 Executive Tips to Improve Your Marketing Success
Learn how to build professional relationships that don't just open doors — but blow them wide open. … Professional Relationships:...
How to Write Prompts for ChatGPT, According to HubSpot’s SEO Team [+ Examples You Can Steal]
To use ChatGPT or not to use ChatGPT? Is that really the question anymore? … How to Write Prompts for...
How to Plan Your Facebook Ads Budget (And Make The Biggest Impact)
If budgeting stresses you out, we have a lot in common, my friend. … How to Plan Your Facebook Ads...
How to Create a PS1-Inspired Jitter Shader with React-Three-Fiber
This project demonstrates a custom jitter shader inspired by the visual style of PS1-era games. The shader replicates the nostalgic...
Aspects of the Early Web I’d Like to See Come Back
The early web (we’ll define it as 1995 – 2005) was an adventurous place. The narrative was that anyone could...
RFP: How to Write a Strong Request for Proposal [Example & Template]
If I was reading a post about request for proposals (RFP), I’d want to get to the point … and...
Creating Your Brand Voice: A Complete Guide
Even if you’re brand new to brand voice, you already know exactly what it is. I promise. … Creating Your...
How to Set (Crushable) Marketing Goals, According to HubSpot Pros
Hey, marketers. Raise your hand if you’ve been personally victimized by big, lofty marketing goals with little to no resources...
Case Study: Armur—Alexandra Murgu Portfolio
A portfolio site is always a personal story. In essence, it is an extension of your personality, whether it’s creativity,...
Gen Z, AI, and the Power of Creator Marketing
As AI reshapes marketing, the next generation of decision-makers is placing more trust in creators than in brands. Here’s how...
7 Ways to Use AI for A/B Testing: An In-Depth Guide [+ Expert Tips]
Experimentation is central to making evidence-based decisions, and this is where A/B testing has always shined. … 7 Ways to...
How to Use AI for Technical SEO, Straight from HubSpot’s Tech SEO Team
HubSpot’s 2024 State of Marketing Report found that marketers save around 2.5 hours per day with AI. Further, 60% of...
Grid Displacement Texture with RGB Shift using Three.js GPGPU and Shaders
In this tutorial, you will learn how to create a pixel/grid displacement effect using Three.js, enhanced with shaders and GPGPU...
The Losing Test That Led to 4% More Leads (We Took the L so You Don’t Have To)
Today, I’ve got a special treat for you, something most companies won’t share: a peek at one of our losses....
The Top 4 Roadblocks to Your Team’s Productivity and How AI Can Solve Them, According to Asana’s Head of Corporate Marketing
You open your computer on a Monday morning, and you have a few Slack messages about a campaign you're launching...
How to Determine Your A/B Testing Sample Size & Time Frame
I remember running my first A/B test after college. It wasn’t till then that I understood the basics of getting...
21 Brand Style Guide Examples I Love (for Visual Inspiration)
Developing a consistent brand starts with creating a brand style guide. These branding rule books help graphic designers, marketers, web...
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