As a marketing manager at HubSpot, I’m always looking for tech tools that are easy to use and save me valuable time in my day. And when it comes to advertising management software, I have some non-negotiables, like integration, automation, and advanced reporting.
11 Best Advertising Management Software for 2024 Read More »
Part of my marketing job is to send emails and track their progress, so I know a lot about the most crucial elements of optimizing an email, common marketing email mistakes, and what inspirational email marketing looks like.
Email Analytics [Research]: 8 Email Marketing Metrics You Should Track Read More »
Connecting with fellow professionals at industry networking events is a great opportunity to meet potential consumers in a place where they are eager to discuss your business. The niche topics of networking events ensure you’re meeting high-qualified leads. For example, a “Best Technology Startups of the Year” event will primarily be filled with participants who
32 Free Advertising Tips for Your Small, Large, or Local Business Read More »
I’ve always been a little leery of proclaiming anything “the best.” I never declared anyone my best friend as a kid because I was afraid my other friends might assume I thought less of them. So it was a little difficult for me to come up with just one “best” advertisement of all time—which is
The 18 Most Creative Ad Campaigns in History Read More »
Turning an idea for an advertising campaign into reality isn’t exactly simple, but it always begins with creating a concrete and detailed advertising plan.
How to Prepare an Advertising Plan [Free Template] Read More »
