Public Relations

Guess what’s common among the top organizations like Apple, Microsoft, and Amazon? An effective communication plan.

To thrive as a small business, you need press coverage. But, unfortunately, coverage doesn’t just come naturally – you need to work for it.

In today’s world, brands have to generate their own buzz. Consumers aren’t waiting for the daily newspaper anymore to get their news. Instead, they’re scanning headlines on Twitter, Facebook, and other social media platforms.

It’s a question almost every fast-growing company runs into: should we hire a PR firm or build an in-house team? And if you wrestle with this question long enough, it quickly spirals into an endless back-and-forth (“on the other hand…“).

Compared with public relations, social media is the new, cool kid on the block, and since the early 2000s has become a significant means of communication between brands and their audience.

Public relations walks a tightrope between creativity, persuasion, and strategy. If you know how to do PR you can impact every part of a business or brand. Are you looking to expand your brand’s reach? Would you like to expose your business to new people who might want to try your product or service? Welcome