Throughout the holiday season, we at Google have annually watched shoppers move between 4 distinct mindsets, or what we call the ‘4Ds:’ deliberate, deal-seeking, determined, and devoted.
4 Holiday Shopper Mindsets Brands Should Keep Up With, According to Google Read More »
The holiday season is around the corner, so it’s time for marketers everywhere to gear up for Black Friday. From optimizing your website to launching outstanding deals and giveaways — there’s a lot that marketers need to account for. If you’re unsure what to do, here are nine marketing strategies that will wow your customers
9 Black Friday Marketing Strategies for 2022 Read More »
Spooky season is officially upon us. It’s a fun time for consumers and an even better time for brands that get to be playful with their audience.
6 Spooky Marketing Campaigns Just in Time for Halloween Read More »
