As a new marketing assistant, I once created an email campaign for our biggest product launch. Despite spending hours crafting the seemingly “perfect” message, the next day’s analytics showed dismal open and click-through rates.
The Ultimate Guide to Email Design and 13 Best Practices Read More »
I’ve been breathing life into email campaigns since 2007 when the iPhone was the newest thing on the block. Even though the learning resources for email marketers have evolved since then, I still have countless re-engagement email examples in my inbox which don’t prompt me to, well, re-engage.
Getting Your Customers Back: 10 Examples of Effective Re-Engagement Emails Read More »
78% of consumers are willing to buy from a company after a positive experience on social media, according to a poll by Harris. But that can’t happen if they can’t find you. Adding social media icons to your email signature makes it easy for customers to connect with you on their terms.
How to Add Social Media Icons to Your Email Signature [+ Free Resources] Read More »
